http://www.valleycountry.com.au/catalogue/horse_rider/for_the_stable/leather_fabric_care/leather_dressings_conditioners/ge_wy/ge_wy_leather_dressing_175kg
I had a problem such as this, the leather seats in my car went hard over the years. I must have tried every leather dressing available with no success. I think once the leather has gone hard and stiff you might be stuck with it I am afraid.
I just had a thought, you could try a very liberal application of pure lanolin, inside and out. Leave it to soak right in for a coupla days perhaps. Cheaper than any leather dressing I should think and it is probably the major active ingredient anyway.
I have leather jacket and boots 19 years old and I use "Effax" It's $25.00 for 400ml, but goes a long way.
Bought some from retail shop that deals with horse harness ect. I bought mine from Horseland (Adelaide)
It's a liquid goo, works great .