not sure if this was posted
www.mates.org.au/2010/11/27/update-on-carma-motorcycle-community-service-announcement/
On Friday 19 November, Supercheap Auto met with the Motorcycle Council of New South Wales, the Motorcycle Riders Association of Victoria, MATES (Motorcycle Awareness Training Education Safety) and the Australian Motorcycle Council to discuss the concerns raised over the recent community service announcement about road safety and in particular lane splitting/filtering.
The meeting was extremely productive and helped Supercheap Auto to further understand the concerns raised by the motorcycling community regarding the CARMA community service announcement. It also provided an opportunity to learn more about issues motorcyclists face on our roads.
The information these associations were able to provide, together with the emails received from the community, will help Supercheap Auto shape a new message that will centre on ways to positively raise motorcycle awareness.
To help ensure the new message is delivered correctly to the needs of motorcyclists, we will continue to work closely with the motorcycle associations to get feedback on the new concepts over the coming weeks.
World-leading road safety expert Russell White from DriverSafety.com.au, who worked closely with everyone involved in the CARMA campaign from the outset, was also at the meeting and will continue to be a key advisor on this.
Supercheap Auto has taken on board the feedback received from the motorcycling community and will continue to provide more updates over the coming weeks.
